Problem Definition is the Key to Problem Solving

Invest in essential Project Planning and developing robust Design Inputs

Our Discovery phase utilizes objective, refined expertise in conducting user research, visually communicating the research findings and translating latent needs into insights, user needs and actionable product requirements. As both a research and a development firm, we specialize in the synthesis of design research into critical design inputs. Our tool box of user research methodologies include contextual inquiry, participatory design, digital diaries, and projective mapping; to name a few.