Integrating Usability Testing throughout Development ensures an optimally relevant Product is achieved

Highly collaborative Systems Engineering reduces Time-to-Market

By participating in the planning and conceptual design phases, the engineering team is able to map out a feasible system architecture well before the Industrial Design is frozen. Options and trade-offs are addressed up-front to optimize relevant design objectives and then tested via a user-preference study to quantify the cost vs. value proposition. From this effort, systems engineering can be conducted with a high level of confidence that design iteration will be minimized to support rapid development lead-times.

Expedite the development of First-Functional Prototypes

Much is learned during the fabrication and testing of first functional (Alpha) prototypes. To expedite the process, only detail the design as much as is necessary to evaluate all functional aspects of the design- performance, fit, ease-of-assembly, service access, and usability. Details that do not affect function, such as those related to tooling, manufacturing and some assembly processes can be left to subsequent phases to minimize time-to-Alpha. During the build, our development team records and red-lines all desired changes or problematic details on preliminary Alpha drawings. Human-factors engineers then conduct formative testing with end-users to determine if the design is likely to meet all summative validation objectives. Notated changes are reviewed and approved by a joint team prior to launching the Beta design phase to ensure appropriate mitigation steps are taken. In most cases, just two design iterations are needed prior to design transfer and manufacturing set-up.